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Corporate social responsibility and cause-related marketing in school sports events: Assessing consumption decisions of external stakeholders

Developments in Corporate Governance and Responsibility

Book

A. Ramos

H. Alves

Publication

Year of publication: 2016

Volume: 10

Pages: 179-197

Identifiers

Other: 2-s2.0-85015329185

Locators

DOI: 10.1108/S2043-052320160000010013

Alternative Titles

Contacts

CEGIST - Centro de Estudos de Gestão
Instituto Superior Técnico

Av. Rovisco Pais, 1049 - 001 Lisboa
Tel: +351 21 841 77 29 (ext. 1729)
Fax: +351 21 841 79 79
E-mail: cegist@tecnico.ulisboa.pt

Sponsored by

FCT

Host Institution

IST Lisboa