Signaling advertising by multiproduct firms

International Journal of Game Theory

Journal Article

C.P. Pires

Publication

Year of publication: 2011

Volume: 40

Issue: 2

Pages: 403-425

Identifiers

Locators

DOI: 10.1007/s00182-011-0279-5

Alternative Titles

Contacts

CEGIST - Centro de Estudos de Gestão
Instituto Superior Técnico

Av. Rovisco Pais, 1049 - 001 Lisboa
Tel: +351 21 841 77 29 (ext. 1729)
Fax: +351 21 841 79 79
E-mail: cegist@tecnico.ulisboa.pt

Sponsored by

FCT

Host Institution

IST Lisboa